It is becoming more critical that governments understand and execute on website accessibility standards. Web accessibility, particularly for non-technical government leaders, can be overwhelming, both with the amount of information available, as well as the many technology nuances related achieving conformance.
Here is comprehensive but condensed information on web accessibility — terms, guidelines, tips, tools, resources and more — that government leaders should be familiar with.
According to the U.S. General Services Administration:
Web accessibility means that people with disabilities can use the web. More specifically, web accessibility means that people with disabilities can perceive, understand, navigate and interact with the web and that they can contribute to the web. Web accessibility also benefits people without disabilities, including older people with changing abilities due to aging.
According to WebAIM, motivations for web accessibility include:
- To improve the lives of people with disabilities (human-centered motivations)
- To capitalize on a wider audience or consumer base (marketing or economic-centered motivations)
- To avoid lawsuits and/or bad press (public relations and punishment-centered motivations)
According to WebAIM, accessibility principles include:
- Perceivable – Available through sight, hearing, or touch.
- Operable – Compatible with keyboard or mouse.
- Understandable – User-friendly, easy to comprehend.
- Robust – Works across browsers, assistive technologies, mobile devices, old devices/browsers, etc. Follows standards.
According to the W3C, the types of “diverse abilities and barriers” web users may have include:
- Cognitive and neurological
Section 508 was amended to the Rehabilitation Act of 1973 (29 U.S.C. 794d) in 1998 and requires U.S. federal government agencies to build more accessible digital technologies. While it does not directly apply to state and municipal governments, localities are making accessibility a legal requirement based on protocol established by Section 508. Section 508 does not apply to U.S. Congress, judiciary or private sector websites or organizations that receive federal funding.
According to GSA:
Section 508 requires that when federal agencies develop, procure, maintain, or use electronic and information technology, federal employees with disabilities have access to and use of information and data that is comparable to the access and use by federal employees who are not individuals with disabilities, unless an undue burden would be imposed on the agency. Section 508 also requires that individuals with disabilities, who are members of the public seeking information or services from a federal agency, have access to and use of information and data that is comparable to that provided to the public who are not individuals with disabilities, unless an undue burden would be imposed on the agency.
The World Wide Web Consortium (W3C) established the Web Content Accessibility Guidelines (WCAG) “with a goal of proving a single shared standard for web content accessibility that meets the needs of individuals, organizations, and governments internationally.”
According to Information and Communication Technology (ICT) Standards and Guidelines, established by the U.S. federal government’s Architectural and Transportation Barriers Compliance Board, or Access Board, “The Revised 508 Standards and 255 Guidelines incorporate by reference the Web Content Accessibility Guidelines (WCAG) 2.0, a globally-recognized and technologically-neutral set of accessibility guidelines for Web content.”
According to the ICT, conformance with the section 508-based standards applies beginning January 18, 2018:
For Section 508-covered ICT, all covered Web and non-Web content and software—including, for example, Web sites, intranets, word processing documents, portable document format documents, and project management software—is required, with a few specific exceptions, to conform to WCAG 2.0’s Level A and Level AA Success Criteria and Conformance Requirements.
Here are the WCAG 2.0 conformance levels from W3C:
- Level A: For Level A conformance (the minimum level of conformance), the Web page satisfies all the Level A Success Criteria, or a conforming alternate version is provided.
- Level AA: For Level AA conformance, the Web page satisfies all the Level A and Level AA Success Criteria, or a Level AA conforming alternate version is provided.
- Level AAA: For Level AAA conformance, the Web page satisfies all the Level A, Level AA and Level AAA Success Criteria, or a Level AAA conforming alternate version is provided.
From content to code, there are many aspects of web accessibility conformance. Here are some general best practices:
- Ensure keyboard access (keyboard tabbing)
- Use accessible web fonts
- Make pages titles descriptive
- Use logical hierarchical progression for headings (h1, h2, h3, etc.)
- Use alt/img tags
- Use proper form labeling
- Use multimedia captioning/transcripts (audio/video)
- Ensure appropriate color contrast ratio
- Test pages using a web accessibility evaluation tool (WAVE or ProudCity Accessibility Checker)
- Rely on text in images
- Use blinking or moving text
- Flash pages more than three times
PDF files and accessibility
While we don’t encourage Portable Document Format (PDF) usage, there may be cases where governments are compelled to use this file type. PDFs are not considered standard web files, but since many governments still use these as public-facing web documents, Adobe recommends the following for making a them accessible:
- Searchable text
- Fonts that allow Characters to be Extracted to Text
- Interactive Labeled Form Fields with Accessible Error Messages and No Timing
- Other Interactive Features: Hyperlinks and Navigational Aids
- Document Language and Title Indication
- Security that will not Interfere with Assistive Technology
- Document Structure Tags and Proper Reading Order
- Alternative Text Descriptions for Non-Text Elements
If your PDFs are not accessible, you must ensure to provide a conforming alternate version.
While there a many aspects of web design and content, such as language and readability, that are difficult to evaluate using automated tools, these will help you address the more basic issues:
- Accessibility of State and Local Government Websites to People with Disabilities (U.S. Department of Justice)
- Web Accessibility: Why It Matters and What Governments Can Do About It (Government Technology)
- Website Accessibility: Why There’s Still Work to be Done on Government Portals (Government Technology)
- How People with Disabilities Use the Web (W3C)
- Keeping Web Accessibility in Mind
- Introduction to Screen Readers
ProudCity and accessibility
We are continuously enhancing the ProudCity Platform accessibility features.
The ProudCity Accessibility Checker helps governments understand and stay abreast of pertinent accessibility issues and continue to maintain AA compliance. PAC lets government website managers run accessibility reports, view errors/warnings, and resolve these issues immediately.
- ProudCity Accessibility
- ProudCity Accessibility Checker
- Fonts and government websites?
- 18F Accessibility Guide
- Web Accessibility Initiative (WAI)
- 18F Accessibility Checklist
- WCAG 2.0 Checklist (WebAIM)
- HTML 508 Checklist (U.S. Department of Health and Human Services)
- Accessibility for Teams (GSA)